Association du Salopard, Lausanne
Programme november + december 2016
42x54cm, offset on Munken Pure
L’association du Salopard (Bastard’s association in English) in a not-for-profit organization based in Lausanne, Switzerland. Founded in 2005, the association was behind the cultural project of Le Bourg, in an old cinema built in 1912 in the historical centre of Lausanne, Switzerland. L’association du Salopard has since organized thousands of events such as concerts, projections, underground festivals and other various cultural activities to become one of the most renowned venues for experimental and underground music in Europe.
Since 2015, Jonas Meier has taken over the graphic identity, posters, programs and artistic interventions. The identity has constantly changed throughout the years, becoming an array of different images, typographies and photographs.
The generation from the 1990s grew up without a true living icon of music. Kurt Cobain's death puts an end to decades of prolific rockstars in which young people see an educational mirror. They often represent a non-conformism, a fantasy, an idealism of life.
The control of the music industry tries to impose a monoculture and these modern day icons become a way of taming the new generations.
The artist emphasizes the importance of overcoming this absence, of fictionalizing his inner icon in order to survive this conformism. The photographs trace the life of the rockstar artist, from his beginnings to his tragic end. Each image uses the visual codes of each of the strata of this fantasizing life.